Find Your Next Favorite Tool
Meet the tech companies building solutions specifically for travel advisors—and discover what deserves a spot in your workflow.
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Daily Theme: How Advisors Win with Tech 🧠💻📊
(Choosing Tools, Understanding Systems, Industry Trends)
🚀 11:00 AM: WELCOME!
Welcome to our HAR*Wired Travel Tech Week! Shayna & Steph will talk you through what to expect for this event, created especially for travel advisors!
🗝️ 11:10 AM: Keynote Introduction
Thank you to our Keynote Introduction, Tern
⚙️ 11:15 AM: Keynote - How Advisors Win with Tech: Strategy Before Systems
Sandy Saburn, Gifted Travel Network
Winning with technology isn’t about having the most tools; it’s about having the right ones. This opening keynote will help advisors step back and identify what they truly need in their business, why it matters, and how to make smarter tech decisions. Start HAR*Wired with a clear roadmap so every tool you see fits your goals and not the other way around.
📱 11:45 AM: APPetizer
Samantha Hammond, Jus Adventures
April Swales, NEST Plus
A quick bite of tech inspiration! In this fast, fun segment, a fellow travel advisor shares a favorite app or program they’re actually using in their business. Think of it as a mini show-and-tell for tools that save time, impress clients, or make life a whole lot easier.
🔦 11:55 AM: Feature Session Sponsor
Thank you to our Feature Session Sponsor, Travel Industry Solutions
🤝 12:00 PM: Client Experience Powered by Tech: Creating Loyalty Through Systems
Jenn Lee, Travel Planners International
Technology isn’t just about efficiency; it’s about delivering a seamless, premium experience that keeps clients coming back. In this session, we’ll explore how the right tools, from CRMs to itinerary platforms, can elevate every stage of the client journey from inquiry to post-trip follow-up. You’ll learn how CRM's can make your business look more polished and organized while helping you build deeper client relationships, stronger loyalty, and a client experience that sets you apart in your market.
💫 12:30 PM: AI for Travel Advisors (Practical, Not Scary)
Jason Block, WorldVia
AI is one of the biggest conversations in travel right now, but it doesn’t have to be intimidating. This session will show advisors how to use AI in simple, practical ways to save time on emails, research, marketing, and itinerary building, while keeping the human touch where it matters most.
🆕 1:00 PM: Launchpad: Introducing New Tech for Advisors
Featuring 3 new start-ups/tech platforms built for the Travel Advisor
Meir Hersson-Edery, AirComp
Annie Pezza, Pineary
Stephen Scott, Collab Travel CRM
Francois Silvain, TravelSmart
✨ 1:20 PM: The Modern Travel Advisor Tech Stack
Stephanie Gries, Travefy
With so many tools on the market, it’s easy for travel advisors to feel overwhelmed by tech. In this session, we’ll break down the core systems every advisor should understand, from CRM and itinerary builders to forms, accounting, and marketing tools, and how they work together to run a modern travel business. Learn how to build a simple, effective tech stack that saves time, improves the client experience, and supports growth without overspending or overcomplicating your workflow.
✨ 1:50 PM: Inbox to Efficiency: Building a Workflow That Actually Works
Mickey McBride, Avoya Travel
If your inbox feels like your to-do list (and your stress list), you’re not alone. In this session, we’ll break down how travel advisors can move from reactive, scattered workflows to streamlined, organized systems that actually save time. We’ll uncover where advisors lose the most time in their day-to-day operations and how the right tools can simplify communication, automate forms, and keep trip management running smoothly behind the scenes. You’ll walk away with practical ways to clean up your workflow, reduce admin overwhelm, and create a more efficient, scalable business without adding more to your plate.
☕️ 2:20 PM: Break
⭐️ 2:25 PM: Panel Sponsor
Thank you to our Panel Sponsor, Travefy
🎤 2:30 PM: Panel Session - Right Tool, Right Time: Building Your Tech Stack as You Grow
Jennifer Dugan, Dugan's Travels
Oliver Catt, Coaching Agents Through Travel
Veranda Adkins, Association of Black Travel Professionals
Hosted By: Courtnie Nichols, TravelBash
Not every tool is right for every stage of your business and knowing when to adopt (or skip) certain tech can make all the difference. In this panel, we break down how your tech needs evolve from starting out, to scaling, to becoming an established advisor. We’ll cover what tools actually matter at each stage, where to invest (and where to hold off), and how to avoid the all-too-common “shiny object syndrome” that leads to overwhelm and wasted spend. Walk away with a clear framework for building a tech stack that grows with you intentionally, efficiently, and without the noise.
🧡 3:20 PM: Closing
Thank you to our daily sponsors!
Daily Theme: Scale Smarter ⚙️📈♟️
(Automations, Marketing, Profitability)
🚀 11:00 AM: WELCOME!
Welcome to our HAR*Wired Travel Tech Week Day Two! Shayna & Steph will talk you through what to expect for this event, created especially for travel advisors!
🗝️ 11:10 AM: Keynote Sponsor
⚙️ 11:15 AM: Keynote - If Your Systems Can’t Scale, Neither Can You
Krystal Aziz, Trazel
Growth doesn’t break businesses, bad systems do.
In this keynote, we’ll unpack how to align your tech with your next level of growth. From identifying bottlenecks to upgrading the tools and workflows that matter most, you’ll learn how to build a business that can handle more clients, more bookings, and more revenue without adding more hours.
📱 11:45 AM: APPetizer
Tee McNeill, McNeill Luxury Travel
Mark Young, Cruise Planners
A quick bite of tech inspiration! In this fast, fun segment, a fellow travel advisor shares a favorite app or program they’re actually using in their business. Think of it as a mini show-and-tell for tools that save time, impress clients, or make life a whole lot easier.
🔦 11:55 AM: Feature Session Sponsor
Thank you to our Feature Session Sponsor Faye
🤝 12:00 PM: Data = Decisions: Using Insights to Drive Strategic Growth
Josh Stevens, Global Travel Collection
Many travel advisors don’t realize that the tools they already use, from CRMs to itinerary builders, are quietly collecting powerful business insights. In this session, we’ll explore how to turn that data into smarter decisions that drive real growth. Learn which key metrics every advisor should be tracking, including conversion rates, average trip value, and repeat client behavior. You’ll also discover how modern travel tech surfaces these insights and how to use them to refine your marketing, improve client targeting, and build a more profitable business over time.
💫 12:30 PM: Client Experience Powered by Tech
Jennifer Jacob, Tique HQ and Robin Bradley, Tique HQ
Today’s travelers expect more than just a great itinerary, they expect a seamless, high-touch experience from the moment they inquire to long after they return home. The good news? You don’t need a massive tech stack to deliver it.
In this session, we’ll break down how travel advisors can use the right tools (and a few smart workflows) to create a polished, professional client journey at every touchpoint. From streamlined inquiry forms and automated communications to itinerary builders and post-trip follow-ups, we’ll show how small tech upgrades can make a big impact.
Walk away with practical ideas you can implement right away to elevate your client experience, build trust faster, and run a more organized, efficient business without adding complexity.
🆕 1:00 PM: Launchpad: Introducing New Tech for Advisors - Tour Operator Edition!
Featuring 3 tour operators showcasing their tech platforms built for the Travel Advisor
Info coming soon!
✨ 1:20 PM: Automation That Saves Hours Every Week
Brian Shultz, Cruise Planners
Automation doesn’t mean losing the personal touch, it means creating more time for the work that actually grows your business. In this session, we’ll break down what automation really looks like for travel advisors (no tech overwhelm required) and how to start small with systems that make a big impact. You’ll learn which everyday tasks are the best candidates for automation, from inquiry responses to follow-ups and client workflows, along with simple, real-world examples you can implement right away. Walk away with practical ways to reduce admin work, stay organized, and free up hours in your week without sacrificing the client experience.
✨ 1:50 PM: Your Marketing Flywheel
Jane Elzinga, Solstice Collective
Marketing shouldn’t feel like a constant scramble for the next post, email, or promotion. In this session, advisors will learn how to build a marketing flywheel, where content, email, and social media work together to create steady visibility and momentum over time. We’ll explore how simple marketing systems can compound, helping advisors stay top of mind with clients and generate opportunities without relying on one-off marketing efforts.
☕️ 2:20 PM: Break
⭐️ 2:25 PM: Panel Sponsor
Thank you to our Panel Sponsor, Tern
🎤 2:30 PM: Panel Session - How Top Advisors Scale Smarter: Systems, Automation & AI in Action
Alison Simmons, Lead Smarter Co.
Sandra McLemore, Travel Marketing & Media
Chad Burt, Outside Agents
Hosted By: Dan Christian, Travel Trends Podcast
What separates top-performing advisors from the rest? It’s not just hustle, it’s how they use systems, automation, and AI to scale efficiently. In this panel, we will share exactly how you can streamline your workflows, what to choose to automate first, and how those decisions can unlock real growth. You’ll hear the biggest lessons learned while scaling, the mistakes to avoid if starting again, and how to balance tech with a personal client experience. Walk away with practical, real-world strategies to help you grow your business smarter, not harder.
🧡 3:20 PM: Closing
Thank you to our daily sponsors!.png?width=69&height=69&name=2025%20Host%20Week%20Interview%20Logos%20-%20Dreams%20Logo%20(Franchise).png)
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Demo Day! 💻🔍
🚀 10:55 AM: WELCOME!
Shayna & Steph will kick things off by walking you through what to expect as we dive into a full lineup of live travel tech demos designed specifically for travel advisors.
🎬 11:00 AM: Demo
🎬 11:20 AM: Demo
🎬 11:40 AM: Demo
🎬 12:00 PM: Demo
🎬 12:20 PM: Demo
🎬 12:40 PM: Demo
KimKim
🎬 1:00 PM: Demo
Rokitplace
🎬 1:20 PM: Demo
TravelFun.ai
🎬 1:40 PM: Demo
🎬 2:00 PM: Demo
🎬 2:20 PM: Demo
🎬 2:40 PM: Demo
🎬 3:00 PM: Demo
Distriply
🎬 3:20 PM: Demo
🎬 3:40 PM: Demo
TAME
🎉 4:00 PM: Closing Event!
Thank you to our daily sponsors!
Sandy Saburn
Chief Communications Officer, Gifted Travel Network
Krystal Aziz
VP Operations, Trazel
Dan Christian
Founder, Travel Trends Podcast
Courtnie Nichols
Owner & Founder - Travel Bash
Jenn Lee
President & CMO, Travel Planners International & Vacation Planners
Brian Shultz
CIO, Cruise Planners
Jason Block
Alison Simmons
Founder & CEO - Lead Smarter Co.
Josh Stevens
SVP Strategy & Growth, Global Travel Collection
Oliver Catt
Founder - Coaching Agents Through Travel
Jennifer Dugan
Chief Family Officer, Dugan's Travels
Stephanie Leonard-Gries
Senior Education Manager, Travefy
Jane Elzinga
C.E.O. & Founder, Solstice Collective
Mickey McBride
VP of Sales, Avoya Travel
Veranda Adkins
Co-Founder & President, Association of Black Travel Professionals
Sandra McLemore
Co-founder & CEO, Travel Marketing & Media
